strong AI character launch video

AI character is attention grabbing and cute
really good product demo - smart to use a product from a real customer and everyone knows
good way to show the "how it works" section with real product

but

would have had big text on screen to emphasize sections
music is pretty cookie cutter and not aligned to video
background looks fake (like a zoom background. might not be but
parts are p cheesy "expert in your product (pointing at camera" and "how did we do" at end
could have got to the product a bit faster

generally pretty solid. nothing better than a real product demo and they had this in spades.

one big miss was emphasizing the big points like "the first AI employee that..." line when it just awkwardly zooms in on the character

3 layers you can apply to emphasize points

music - should ideally build up to the moment, then stop when the line is said, then resolve when the video continues.
large text - people remember things better when they read AND hear at the same time. big text + narration makes them do that.
visual embellishment - could have done something like transitioned the scene to have the character on a pedestal with light shining down on it for 3 seconds before going back to the office scene.