clean robotics launch video
- beautiful camera quality
- great shots and cuts between
- animations of "hey matic" are nicely done
- good scroll stopper
- love the cloth dropping in the beginning
- love the founder bringing his family into it
but
- script is a little all over the place. redundant language demo for example
- audio for narration is weaker than the video quality. seems like they didn't have a sound guy. ending narration sounds totally different too.
- takes a while to show the robot cleaning (should be up front)
- music is cookie cutter and a little too hyper
- missed op on the free cleaning offer
robots doing cool stuff is naturally viral, so is free stuff.
every robotics company should show their robot doing whatever it does (thats impressive) as quickly as possible.
and if you're offering something as crazy as "free cleaning in SF and NYC" that should also be up front.
the video quality is beautiful and the founder is incredibly personable but I think this could have done more numbers with those changes.