bad launch video, worse waste of marketing $$
- only good thing is that its short
but
- everything is low quality - sound, camera, editing, etc
- very inauthentic script and delivery
- stock background music is exacerbates the inauthenticity
- no idea what the product does
I think this video may have undersold the product more than any I've seen. the product is very very cool but the video...
the toughest thing is that she clearly paid for influencer marketing (see 40K+ accounts engaging).
its absolutely unhinged to spend $$$ on influencers for a video this low effort.
my advice is to spend some more time on the video and do another launch in a month or so.
its not the end of the world and hope this is a good learning experience